A community for leaders on the Imzy platform.
Tips for Publicizing a New Imzy Community -- OUTSIDE OF IMZY

Shameless Plug Upfront:
I started a new imzy community dedicated to the world of "MAD MEN":
Soon after publishing it last night, I was informed that I had "199 new invitations for Mad Men".
Now, it's a unique enough challenge to try to launch a fan community for a dramatic series that ended its run over a year ago and has no prospects for continuing. The additional challenge is trying to access people who are passionate enough about the series to be part of a new community on a new platform.
My first instinct would be to post something in the correlated community on that alien mascot site, but I suspect advertising another social media platform on that site would result in a rash of downvotes.
There is Twitter and Facebook -- but I don't have significant presences/followers there.
Any advice? Tips?
Thanks in advance,
/zork




The thing that I've noticed is that trying to get a new community going on a new platform by inviting people from other platforms is putting the cart before the horse. The best way is to generate unique content on the community first, even if you have to do it on your lonesome, to draw people toward it and start looking at ways to join. That starts the ball rolling and once you get people poking around, you can advertise to your hearts content. But you have to light the spark before the fire gets started.
tl'dr ... Exclusive content draws more flies than advertising. Especially when codes needed for sign up are involved.
Yes, I agree -- I'm not going to post outside until the community's a little more set up. I've just got this bundle of "199 invitations" that I'm not sure how to offer up to the world, eventually.
My problem is that, at the moment, Imzy can't be viewed at all without an account so when I go to other platforms (I advertised my comm among friends on facebook for a start) I'm asking people to join on trust alone. I'm also not sure how much of my community will be visible to potential users once Imzy is out of beta, so I don't feel I can advertise much without knowing what, if anything, will be accessible to people who aren't already using Imzy.
that is the complicated thing in general, imho. just trying to give out the 5 free invites you're given initially, i had to write an email to my friends explaining the platform and linking some articles so they might think about actually using the invitations. i didn't want to waste the invites but i really had to sell them, and that was just my personal friends.
You could try on tumblr? There's a tag system there, so any die hard fans of the show who want to go looking can find it without having previously followed you.
Otherwise, I'm not actually sure.
/fail_fandom_anon is a sort of landing place for a lot of fandom, with perks like:
The Community Activation Project and
The Imzy Community Link Post
as well as regular community rec posts. Tell fandom, and fandom shall be your megaphone on other platforms.
Saved!
I'm about to go join /madmen right now, but here's my suggestion:
Let's just make the community awesome. Let's start a weekly watch party where we all watch and chat about it at the same time. We will promote it from our side. Hell, let's get one of the actors to do an AMA 😄.
Oooh! Yes! I'd love to get some of the creatives to do an AMA...
Definitely focused on making the community awesome -- just never sure about what to do with those "199 invites".
I put that number in there because I thought it was ridiculously funny 😄